Optimizing Video Analytics

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Thursday, August 27, 2020 at 10:00am (PT)

Streaming providers have long been focused on Quality of Experience metrics. KPIs like buffer ratio, time-to-first byte, and average bit rate. But there are a host of other metrics much deeper in the streaming workflow that must be captured, analyzed, and optimized in order to ensure the best possible viewer experience. These metrics, spanning encoders to CDNs, need to be included in the overall picture to assess and tackle problems before they become an issue for the end-customer. In this webinar, we will explore the many metrics that can be measured throughout the streaming workflow, best practices for consolidating and analyzing those metrics, and the technical challenges in capturing the data.

Webinar Recording

Topics Covered

This webinar addressed the following questions:
  1. What are the common QoE metrics being measured today? Do they paint a clear enough picture of the viewing experience and, if not, what else needs to be captured?
  2. What’s NOT being measured today, within the streaming workflow, that has an impact on QoE?
  3. In many cases, there are multiple SDKs within the player which are capturing QoE data (sometimes the same data). This can create bloat within the player. How do we fix this as an industry?
  4. Is the speed of data collection from the player important?
  5. With the explosion of ML and AI, what’s the state of automation as it relates to QoE data? Is the edge being used to effect action against QoE data captured from the player?
  6. What is the current state of QoE data visualization? Are dashboards making it easier for streaming operators to make quicker business decisions? If not, how can that be improved?
  7. With so many pieces of the streaming workflow throwing off data that can impact the viewing experience, how do we string it all together so that operations can follow the delivery path of a user’s session to identify the root cause?
  8. Is interoperability an issue with respect to “seeing the forest for the trees?” In other words, how does an OTT platform operator bring together different data sets from different vendors into a single, cohesive view of QoE?
  9. How far away is the industry from getting behind a standard set of QoE metrics?
  10. What measurement technologies or approaches are on the horizon for the next 12 to 24 months? Is there anything the industry can expect to see which may solve some of the issues at hand?

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Panelists

Click on a panelist’s picture to visit their Streaming Video Alliance profile. Note: if their profile is not public, this will redirect to their LinkedIn profile.

Brenton Ough (Co-Founder/CEO at Touchstream)

Technology focused entrepreneur with over 20 years of experience including general business management, product innovation and development, business operations and strategy. Brenton specializes in availability & performance monitoring for OTT live and VOD streams

Bryce Fisher-Fleig (Lead Video Software Engineer at CBS Interactive)

Bryce is a software engineer fascinated by the challenges of testing and deploying microservices at scale as well as passionate about building platforms that maximize developer productivity and insights using the emerging landscape of containerization technology.

Florence Agboma (Senior Product Manager at Sky)

Florence has research background in Quality of Experience for mobile content delivery systems. She is passionate about video streaming technologies, focusing on how they improve customers’ streaming experience. She has been involved in several implementations of video streaming solutions at Sky. Florence actively contributes to the definition of initiatives that involves both industry and academic organisations.

James Sherry (Senior Product Manager, Monitoring and Analytics at Wowza Media Systems)

James Sherry is product and technology professional with over 20 years of experience in digital media, telecom, and networking. James has worked with top brands in media and entertainment, enterprise, government, and sports across North America, EMEA, and APAC, including Mercari, Sony, Vevo, Hulu, HBO, Viacom, DirecTV, DNCC, Adobe, ProSieben, BBC, Al Jazeera, IBM, and more to identify, drive, and execute solutions that solve unique business problems, achieve results, and grow revenue. James works well as an individual and also as part of a team or cross-functional team in complex and fast changing environments of any size. James was educated at Clarkson University and holds Bachelors and Masters degrees in Engineering.

Nandini Iyer (Senior Director Product Management at Conviva)

Nandini is a results driven product leader with 14 years of demonstrated success in driving digital media products from ideation & product definition through design, development, and launch cycles. She has a proven track record in translating product vision into roadmaps and actionable execution that exceed business targets and delight customers.

Ruben Senor-Megias (Chief Sales Officer at Nice People at Work)

Beginning in 2003 in the IPTV/OTT industry, Ruben established himself as a pioneer in IP-based TV applications. He has worked for a number of big telecommunications and broadcast operators, often leading the Service Quality Management setup and Service Management efforts. As such, Ruben has a deep understanding of customer needs and the problems they face in their daily business.

Brenton Ough (Co-Founder/CEO at Touchstream)

Technology focused entrepreneur with over 20 years of experience including general business management, product innovation and development, business operations and strategy. Brenton specializes in availability & performance monitoring for OTT live and VOD streams

Bryce Fisher-Fleig (Lead Video Software Engineer at CBS Interactive)

Bryce is a software engineer fascinated by the challenges of testing and deploying microservices at scale as well as passionate about building platforms that maximize developer productivity and insights using the emerging landscape of containerization technology.

Florence Agboma (Senior Product Manager at Sky)

Florence has research background in Quality of Experience for mobile content delivery systems. She is passionate about video streaming technologies, focusing on how they improve customers’ streaming experience. She has been involved in several implementations of video streaming solutions at Sky. Florence actively contributes to the definition of initiatives that involves both industry and academic organisations.

James Sherry (Senior Product Manager, Monitoring and Analytics at Wowza Media Systems)

James Sherry is product and technology professional with over 20 years of experience in digital media, telecom, and networking. James has worked with top brands in media and entertainment, enterprise, government, and sports across North America, EMEA, and APAC, including Mercari, Sony, Vevo, Hulu, HBO, Viacom, DirecTV, DNCC, Adobe, ProSieben, BBC, Al Jazeera, IBM, and more to identify, drive, and execute solutions that solve unique business problems, achieve results, and grow revenue. James works well as an individual and also as part of a team or cross-functional team in complex and fast changing environments of any size. James was educated at Clarkson University and holds Bachelors and Masters degrees in Engineering.

Nandini Iyer (Senior Director Product Management at Conviva)

Nandini is a results driven product leader with 14 years of demonstrated success in driving digital media products from ideation & product definition through design, development, and launch cycles. She has a proven track record in translating product vision into roadmaps and actionable execution that exceed business targets and delight customers.

Ruben Senor-Megias (Chief Sales Officer at Nice People at Work)

Beginning in 2003 in the IPTV/OTT industry, Ruben established himself as a pioneer in IP-based TV applications. He has worked for a number of big telecommunications and broadcast operators, often leading the Service Quality Management setup and Service Management efforts. As such, Ruben has a deep understanding of customer needs and the problems they face in their daily business.

Moderated by Jason Thibeault

CEO

Jason Thibeault is the Chief Executive Officer of the Streaming Video Technology Alliance, the international association of companies collaborating to solve critical challenges in delivering a better streaming video experience and increasing adoption. Prior to this role, Jason spent eight years at Limelight Networks, a leading CDN, where he held several roles including product manager and marketing strategist. Jason is an inventor on multiple technical patents in the streaming industry and a proven entrepreneur. He is also a contributing editor to Streaming Media Magazine.

About the Streaming Video Technology Alliance

The Streaming Video Technology Alliance is the international technical association addressing critical challenges in streaming video. By educating the industry on the technical nature of the issues, providing a neutral forum for collaboration across the video ecosystem, and publishing documentation that defines technical solutions, the SVTA is helping to improve the streaming video experience at scale. Over 100 companies including network operators, content rights holders, OTT platforms, service providers, and technology vendors – representing some of the biggest names in global streaming – participate in bi-weekly working group activities and quarterly face-to-face meetings.