Overview
This committee is responsible for programming the SEGMENTS conference (determining topics, selecting speakers) as well as providing overall guidance for the growth and development of the SEGMENTS conference.
Objectives
This committee has the following objectives:
- Program the SEGMENTS conference: select speakers, identify partners, etc.
- Identify new opportunities: potential conference partners, different conference experiences (i.e., vendor room, job fair, etc.), etc.
- Grow SEGMENTS awareness: identify and develop marketing strategies to improve SEGMENTS attendance
- Improve SEGMENTS attendee feedback: identify and recommend improvements to the SEGMENTS conference experience which may increase attendee satisfaction.
