Harnessing the Data of Streaming

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Tuesday, September 28, 2021 at 10:00am (PT)

As streaming has matured, so has the understanding of the importance of data. To ensure the best possible viewer experience, streaming providers must gather and measure data throughout the streaming workflow. From encoders to caches, capturing this data is the first step to optimizing the technologies within the streaming stack. But this data can also shed light on third-party providers, like CDNs, and even the player environment. And even though collecting this data can be complicated and challenging, making sense of it is even more so. In this webinar, we will explore the what, why, and how of collecting data from within the streaming video workflow, drawing on work done in the Alliance’s Measurement/QoE working group.

Webinar Recording

Topics Covered

This webinar explored the following questions:
  1. What are the various means by which operators can capture data from components within the workflow?
  2. What are some of the challenges with capturing data in the streaming workflow? Bespoke technologies? Difficult to integrate third-parties? Remote providers?
  3. There is no question that a growing volume of data exists from all parts of the workflow. But how can a streaming operator make sense of it?
  4. How are streaming operators dealing with non-standardized data sources? What are some of the best practices for creating relationships between the values?
  5. Does mobile playback complicate the data picture?
  6. What is the distributed request tracing project in the SVA’s Measurement/QoE group? Can that project help improve linking data sources together for an end-to-end view of a viewer’s session?
  7. What is the impact of non-standardized data on both data collection and analytics?
  8. The industry seems to be buzzing about “observability.” What, exactly, is that and and how is it achievable?
  9. Given the importance of data in providing a great QoE (and retaining subscribers), how are streaming operators addressing data quality, accuracy, and governance?
  10. What is one best practice for data collection or analysis you can offer to a streaming operator?

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Panelists

Click on a panelist’s picture to visit their Streaming Video Alliance profile. Note: if their profile is not public, this will redirect to their LinkedIn profile.

Brenton Ough (Co-Founder/CEO at Touchstream)

Technology focused entrepreneur with over 20 years of experience including general business management, product innovation and development, business operations and strategy. Brenton specializes in availability & performance monitoring for OTT live and VOD streams

Graham Harris (VP UK & Ireland of Global Multi-CDN Strategic Development and Growth at Nice People at Work)

Graham is an experienced Regional Director/VP with history of working with great success within the internet infrastructure industry. He was a key figure in the EMEA launch of three successful US Infrastructure giants, who are now valued at over a combined $1 Billion.

Kerry Travilla (VP Technology at Datazoom)

As a member of the Datazoom leadership, Kerry Travilla is the Sr. Solution Architect.

 

Kerry joined Datazoom in June 2021 after spending more than 2 decades in the video streaming industry holding senior positions at MobiTV and PacketVideo.  Having helped launch some of the very first video streaming services for TIer 1 mobile carriers and MVPDs, he brings a wealth of experience and passion for the video streaming industry.  He recharges by playing the bass, cooking, tinkering with open source projects, and trying to tire out his energetic Labradoodle.

Peter Olijnyk (VP of Engineering, Chief Architect at IMAX)

Peter is a software developer, architect and engineering leader with over 20 years of experience designing and building carrier-class networking equipment. His specialties include: designing and developing real-time multi-threaded software in C/C++, UI/UX design (for command-line, GUI and web), REST APIs, technical communication, creativity, and problem solving. Outside of work Peter is an avid squash player and enjoys rocking out in local pubs/clubs on guitar and vocals with his band.

Rob Colantuoni (CDN Performance Architect at Disney Streaming Service)

Rob is a CDN expert providing analysis, design, and implementation of strategy for top tier customers. He has detailed knowledge of industry best practices, streaming profiles, cloud storage, and video delivery. Rob’s wide range of technical skills allows him to build, understand, and audit complex systems which require a wide and deep understanding of all layers of internet delivery.

Brenton Ough (Co-Founder/CEO at Touchstream)

Technology focused entrepreneur with over 20 years of experience including general business management, product innovation and development, business operations and strategy. Brenton specializes in availability & performance monitoring for OTT live and VOD streams

Graham Harris (VP UK & Ireland of Global Multi-CDN Strategic Development and Growth at Nice People at Work)

Graham is an experienced Regional Director/VP with history of working with great success within the internet infrastructure industry. He was a key figure in the EMEA launch of three successful US Infrastructure giants, who are now valued at over a combined $1 Billion.

Kerry Travilla (VP Technology at Datazoom)

As a member of the Datazoom leadership, Kerry Travilla is the Sr. Solution Architect.

 

Kerry joined Datazoom in June 2021 after spending more than 2 decades in the video streaming industry holding senior positions at MobiTV and PacketVideo.  Having helped launch some of the very first video streaming services for TIer 1 mobile carriers and MVPDs, he brings a wealth of experience and passion for the video streaming industry.  He recharges by playing the bass, cooking, tinkering with open source projects, and trying to tire out his energetic Labradoodle.

Peter Olijnyk (VP of Engineering, Chief Architect at IMAX)

Peter is a software developer, architect and engineering leader with over 20 years of experience designing and building carrier-class networking equipment. His specialties include: designing and developing real-time multi-threaded software in C/C++, UI/UX design (for command-line, GUI and web), REST APIs, technical communication, creativity, and problem solving. Outside of work Peter is an avid squash player and enjoys rocking out in local pubs/clubs on guitar and vocals with his band.

Rob Colantuoni (CDN Performance Architect at Disney Streaming Service)

Rob is a CDN expert providing analysis, design, and implementation of strategy for top tier customers. He has detailed knowledge of industry best practices, streaming profiles, cloud storage, and video delivery. Rob’s wide range of technical skills allows him to build, understand, and audit complex systems which require a wide and deep understanding of all layers of internet delivery.

Moderated by Jason Thibeault

Executive Director

Jason Thibeault is the Executive Director of the Streaming Video Technology Alliance, the international association of companies collaborating to solve critical challenges in delivering a better streaming video experience and increasing adoption. Prior to this role, Jason spent eight years at Limelight Networks, a leading CDN, where he held several roles including product manager and marketing strategist. Jason is an inventor on multiple technical patents in the streaming industry and a proven entrepreneur. He is also a contributing editor to Streaming Media Magazine.

About the Streaming Video Technology Alliance

The Streaming Video Technology Alliance is the international technical association addressing critical challenges in streaming video. By educating the industry on the technical nature of the issues, providing a neutral forum for collaboration across the video ecosystem, and publishing documentation that defines technical solutions, the SVTA is helping to improve the streaming video experience at scale. Over 100 companies including network operators, content rights holders, OTT platforms, service providers, and technology vendors – representing some of the biggest names in global streaming – participate in bi-weekly working group activities and quarterly face-to-face meetings.