SVTA5020: All Coming Together: A Collaborative Effort to Achieve Comprehensive End-to-End Monitoring

This paper, originally published in SCTE-ISBE Journal of Digital Video, Vol 5, No 1, December 2020, outlines a collaborative integration of manifest delivery, analytics, quality metrics, visual dashboard, and reporting methods while highlighting several demonstration use-cases. This proof-of-concept study will prove helpful for ad operations teams to enable a reliable Quality of Service (QoS) across streaming devices while validating advertiser’s investments.