Answered By

Ravid Hadar

VP Product

Why Did Compira Labs Join the Streaming Video Technology Alliance?

As the main consortium for video streaming, the Alliance is home to all the players and serves as an ideal platform for introducing innovation. Our company aims to transform today’s “one size fits all” internet data delivery into one that is personalized and centered on Quality of Experience (QoE). The Alliance offers a great opportunity for us to validate our solution and receive feedback about new paradigms for resolving key challenges to internet services. Discussions at the quarterly gatherings and various working groups provide insights into primary industry challenges and key player requirements. Thanks to the Alliance, we can work directly with those service providers, CDNs and potential partners who are – or will be – using our solution.

What Do You Believe is the Biggest Technical Challenge Facing the Streaming Video Industry the SVTA Can Help Address?

We believe that the network remains the bottleneck for QoE and good service. Even with the introduction of new network technologies such as 5G and fiber to the home, the quality of experience metric hasn’t improved dramatically. We still see that most fiber users, and even more mobile users, are still watching on low resolution with frequent re-buffering.

We believe that there is a lot to be done by adding more “brains” to internet data delivery. The Alliance is a meeting point for all stakeholders to collaborate, including CDN and OTT vendors, mobile network operators, and network technology companies. The space allows us to jointly address obstacles and transform the network from a barrier to an enabler of future services, such as 5G-based services, extremely low latency live streaming, high quality UHD 4K and VR.

How Does an Organization Like the SVTA Bring Value to the Industry?

The Alliance provides common ground for different players across the industry to raise issues, share knowledge, brainstorm, and collaborate. Its unique working groups can lead to joint research, and cooperation between different players, could spark innovation that allows change to internet data delivery paradigms, and potentially resolve key industry challenges that couldn’t otherwise have been addressed.

Ravid Hadar

VP Product

About

Compira Labs is a pioneer in personalizing content delivery. Building on ground-breaking academic research, the company’s technology applies machine learning and game theory to last-mile internet data delivery, dramatically improving user experience for latency-sensitive and bandwidth-hungry internet services ranging from Over-The-Top (OTT) video streaming and esports to Cloud Gaming and 5G applications. Compira Lab’s software-only solution is deployed at the edge of the network and has been selected by leading providers worldwide to ensure that their customers enjoy unmatched user experience.

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